Dopo aver annunciato che il quindicesimo disco della loro career will not be presented through a tour, REM decided to promote "Collapse Into Now", in other ways.
Stipe & Co. have created for their twelve tracks accompagnerrenno as many short films that each song contained on the disc.
The group leader does not define these shots of the video but "film" because he wants to distinguish them from classic music videos that are used to seeing. Its purpose is to promote the album attaraverso tools of our age by suggesting that a musical work can be any what we want it to be.
Contributors to the design of the band REM already known directors such as James Herbert, Sam Taylor-Wood and James Franco.
Following is the new single with his short film, that you will find the album: "It Happened Today", good vision.
REM - "It Happened Today"
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